{"status":true,"post":{"id":20445,"user_id":11,"status":1,"type":1,"orde":null,"notification_type":3,"static_post":0,"published_at":"2022-10-24 13:51:55","created_at":"2019-06-09T21:00:00.000000Z","updated_at":"2022-10-24T10:51:55.000000Z","edited_at":"2024-12-17 22:35:21","source_id":null,"post_id":20445,"is_featured":0,"title":"Otomotivdeki rekabet oligopolle\u015ftiriyor","slider_title":null,"slider_title_2":null,"slider_spot_title":null,"slider_spot_title_2":null,"home_title":null,"sub_title":null,"category_id":73,"description":null,"content":" \t\t\t\t\t \t\t\t\t\t


21. y\u00fczy\u0131l\u0131n \u00f6ne \u00e7\u0131kard\u0131\u011f\u0131 \u2018internet uzay\u0131\u2019 ve \u2018dijital d\u00f6n\u00fc\u015f\u00fcm\u2019e dayal\u0131 \u2018y\u0131k\u0131c\u0131 inovasyon\u2019, d\u00fcnya ekonomisine kazand\u0131rd\u0131\u011f\u0131 f\u0131rsatlar bir yana, bir tarafta t\u00fcm sekt\u00f6rlerde k\u00fcresel rekabeti giderek sertle\u015ftiriyor; di\u011fer tarafta t\u00fcketicilerin beklentilerini daha da iddial\u0131 bir noktaya getiriyor. T\u00fcketicilerin ihtiya\u00e7 duyduklar\u0131 \u00fcr\u00fcn\u00fc k\u00fcresel \u00f6l\u00e7ekte arayabildikleri, istedikleri fiyattan d\u00fcnyan\u0131n her yerinden temin edebildikleri bir ortamda, esasen bu \u00f6l\u00e7\u00fcde k\u0131yas\u0131ya bir rekabetin devaml\u0131l\u0131k arz edece\u011fini d\u00fc\u015f\u00fcnebiliriz. Ancak, piyasa ger\u00e7e\u011fi tersine bir tabloya i\u015faret ediyor.<\/span><\/p>

YIKICI \u0130NOVASYONA KAR\u015eI G\u00dc\u00c7 B\u0130RL\u0130\u011e\u0130<\/strong><\/span><\/p>

\u2018Y\u0131k\u0131c\u0131 inovasyon\u2019, d\u00fcnya \u00f6l\u00e7e\u011finde t\u00fcm sekt\u00f6rleri, milyonlarca firmay\u0131 s\u00fcrekli \u2018yenilik\u00e7i\u2019 olmaya, iddias\u0131n\u0131 s\u00fcrd\u00fcrebilmek i\u00e7in s\u00fcrekli \u2018teknoloji\u2019ye dayal\u0131 yat\u0131r\u0131m yapmaya ve ara vermeksizin kendisini yeniden yap\u0131land\u0131rmaya zorluyor. Bu durum, ba\u015fta otomotiv olmak \u00fczere d\u00fcnya ekonomisine damga vuran kritik \u00f6nemdeki sekt\u00f6rlerde, bilhassa son 10 y\u0131ld\u0131r b\u00fcy\u00fck \u00f6l\u00e7ekli, hatta dev boyuttaki \u015firketlerin bile birle\u015ferek, \u2018y\u0131k\u0131c\u0131 inovasyon\u2019a dayal\u0131 rekabete kar\u015f\u0131 ayakta kalabilmek i\u00e7in g\u00fc\u00e7lerini birle\u015ftirmeye gereksinim duymalar\u0131na sebep oluyor.<\/span><\/p>

\u015eirketler, dev birle\u015fmeler ile yeni yat\u0131r\u0131mlara y\u00f6nelik ihtiya\u00e7lar\u0131, ka\u00e7\u0131n\u0131lmaz teknoloji yat\u0131r\u0131mlar\u0131n\u0131 ve k\u00fcresel pazarda daha g\u00fc\u00e7l\u00fc pazarlama ve sat\u0131\u015f faaliyetlerini s\u00fcrd\u00fcrmeyi hedefliyor. Bu nedenle, Fransa Devleti\u2019nin en b\u00fcy\u00fck hissedar konumunda oldu\u011fu Renault ile \u0130talyan-ABD\u2019li rakibi Fiat Chrysler\u2019\u0131n birle\u015fme karar\u0131 ve s\u00fcrecin h\u0131zla ilerlemesi, bu konuyu tam anlam\u0131yla teyit ediyor. Bu birle\u015fme ile d\u00fcnyan\u0131n \u00fc\u00e7\u00fcnc\u00fc b\u00fcy\u00fck otomotiv imalat\u00e7\u0131s\u0131 olu\u015fa-cak ve bu yeni olu\u015fum y\u0131lda 9 milyona yak\u0131n ara\u00e7 \u00fcretebilecek. D\u00fcnyan\u0131n en b\u00fcy\u00fck otomotiv \u015firketleri s\u0131ralamas\u0131nda ise ilk ikide Volkswagen ve Toyota var.<\/span><\/p>

T\u00dcKET\u0130C\u0130YE NE KAZANDIRACAK?<\/strong><\/span><\/p>

Yeni kurulacak \u015firketin y\u00f6netim kurulu ba\u015fkanl\u0131\u011f\u0131 i\u00e7in Agnelli ailesinin yat\u0131r\u0131m \u015firketi Exor\u2019un Ba\u015fkan\u0131 John Elkann, CEO pozisyonu i\u00e7in de Renault Y\u00f6netim Kurulu Ba\u015fkan\u0131 Jean-Dominique Senard\u2019\u0131n ad\u0131 ge\u00e7iyor. \u0130\u015fin ilgin\u00e7 yan\u0131, Rothschild ailesinin \u0130ngiliz kolu ve Exor \u015firketi, The Economist Dergisi\u2019nde ortak ve Fransa Cumhurba\u015fkan\u0131 Macron\u2019un da Rothschild ailesine hayli yak\u0131n oldu\u011fu biliniyor. Yeni olu\u015facak \u015firketin y\u0131ll\u0131k cirosunun 170 milyar Euro\u2019ya, net k\u00e2r\u0131n\u0131n ise 8 milyar Euro\u2019ya ula\u015faca\u011f\u0131 tahmin ediliyor. Bu derece kritik \u00f6nemdeki sekt\u00f6rlerde, bu t\u00fcr dev birle\u015fmelerle artacak \u2018olipolle\u015fme etkisi\u2019nin k\u00fcresel \u00f6l\u00e7ekte t\u00fcketicilerin ne \u00f6l\u00e7\u00fcde aleyhine olaca\u011f\u0131n\u0131 ise zaman g\u00f6sterecek.<\/span><\/p>

M\u0130LL\u0130 \u00dcRET\u0130M \u2018\u0130VME\u2019LEN\u0130YOR<\/strong><\/span><\/p>

Hazine ve Maliye Bakan\u0131 Albayrak\u2019\u0131n 21 Eyl\u00fcl 2018\u2019de a\u00e7\u0131klad\u0131\u011f\u0131 Yeni Ekonomi Program\u0131 (YEP), T\u00fcrkiye ekonomisinin 2019-2020 d\u00f6nemini \u2018dengeleme-disiplin\u2019 d\u00f6nemi olarak ge\u00e7irece\u011fine, 2021 ba\u015f\u0131ndan itibaren ise \u2018de\u011fi\u015fim\u2019in h\u0131z kazanaca\u011f\u0131na i\u015faret ediyordu. Bu do\u011frultuda, fiyat istikrar\u0131 ad\u0131na enflasyonu \u2018disipline\u2019 etmek i\u00e7in \u2018arz-talep dengesi\u2019ne y\u00f6nelik tedbirler devreye al\u0131n\u0131rken; finansal istikrar, yani \u2018cari i\u015flemler dengesi\u2019ni sa\u011flayacak tedbirler de bir bir hayata ge\u00e7iriliyor. Temel makro ekonomik dengeler kurulduktan sonra ise T\u00fcrkiye ekonomisinde \u2018de\u011fi\u015fim\u2019i \u2018\u0130VME\u2019lendirecek ad\u0131mlara h\u0131z verilecek.<\/span><\/p>

Reuters gibi k\u00f6kl\u00fc bir haber ajans\u0131n\u0131n, \u2018hammadde ve makina ithalat\u0131na ba\u011f\u0131ml\u0131l\u0131\u011f\u0131 y\u00fcksek, d\u0131\u015f ticaret a\u00e7\u0131\u011f\u0131 veren; bununla birlikte istihdama da ciddi katk\u0131 sunan ve ihracat potansiyeli y\u00fcksek\u2019 sekt\u00f6rleri \u2018\u0130VME\u2019lendirecek, bu sekt\u00f6rlerde yerli-milli yat\u0131r\u0131m ve kapasite art\u0131\u015f\u0131 sa\u011flayacak 30 milyar TL\u2019lik bir finansman paketi i\u00e7in yapt\u0131\u011f\u0131 haberde, \u2018hata oldu\u011funu\u2019 iddia etti\u011fi ba\u015fl\u0131k ve i\u00e7erik, a\u00e7\u0131k\u00e7as\u0131 \u2018anla\u015f\u0131l\u0131r\u2019 bir hata olmamas\u0131 y\u00f6n\u00fc itibariyle yenilir yutulur gibi de\u011fil.<\/span><\/p>

Bunun yan\u0131 s\u0131ra uluslararas\u0131 medyan\u0131n \u2018S-400\u2019 ve \u2018ABD\u2019yle ili\u015fkiler\u2019 \u00fczerinden ortam\u0131 s\u00fcrekli geren ve \u2018b\u00fcy\u00fck k\u0131r\u0131lma\u2019 ya\u015fanaca\u011f\u0131 alg\u0131s\u0131 olu\u015fturan haber ve yorumlar\u0131 da \u2018\u0130VME\u2019 paketinin reel sekt\u00f6r ve yat\u0131r\u0131mc\u0131larda olu\u015ftura-bilece\u011fi heyecan\u0131 adeta \u2018n\u00f6tralize\u2019 etmeye y\u00f6nelik bir dozajla aral\u0131ks\u0131z devam ediyor. T\u00fcrkiye, mali disiplin ve reel sekt\u00f6r\u00fcn finansman imkanlar\u0131n\u0131n g\u00fc\u00e7lendirilmesi gibi konular\u0131, ayn\u0131 anda makro dengeleri g\u00fc\u00e7lendirecek ad\u0131mlar\u0131 atarken y\u00fcr\u00fctebilecek imkan ve kabiliyetlere sahip bir ekonomi. \u2018\u00d6nce sorunlar\u0131 hallet\u2019 yakla\u015f\u0131m\u0131n\u0131 demode g\u00f6r\u00fcyorum. \u2018Sorunlar\u2019, \u2018reform ve yat\u0131r\u0131mlar\u2019a y\u00f6nelik hamlelerle her zaman daha iyi y\u00f6netilmi\u015ftir.<\/span><\/p> \t\t\t\t","slug":"otomotivdeki-rekabet-oligopollestiriyor","tags":"K\u00f6\u015fe Yaz\u0131s\u0131","meta_title":"Otomotivdeki rekabet oligopolle\u015ftiriyor","meta_description":"Prof. Dr. Kerem Alkin","meta_keywords":"K\u00f6\u015fe Yaz\u0131s\u0131","news_cover_min":null,"news_cover":null,"news_video_min":null,"news_video":null,"view_count":397,"cropped_1200x675":null,"user":{"id":11,"name":"KEREM","surname":"ALK\u0130N","email":"irem05@daglaroglu.com","slug":"prof-dr-kerem-alkin","avatar":"\/front\/uploads\/avatar\/17336916000GNrERW0ucj2Ja7.webp","status":1,"role":1,"email_verified_at":null,"orde":null,"created_at":"2022-09-15T09:39:41.000000Z","updated_at":"2024-12-18T09:50:43.000000Z","seo_title":null,"seo_description":null},"translations":[{"id":20544,"is_featured":0,"is_amp":0,"is_ads":0,"ads_link":null,"post_id":20445,"locale":"tr","category_id":73,"title":"Otomotivdeki rekabet oligopolle\u015ftiriyor","home_title":null,"sub_title":null,"slider_title":null,"slider_title_2":null,"slider_spot_title":null,"slider_spot_title_2":null,"subtitleuse":0,"description":null,"content":" \t\t\t\t\t \t\t\t\t\t


21. y\u00fczy\u0131l\u0131n \u00f6ne \u00e7\u0131kard\u0131\u011f\u0131 \u2018internet uzay\u0131\u2019 ve \u2018dijital d\u00f6n\u00fc\u015f\u00fcm\u2019e dayal\u0131 \u2018y\u0131k\u0131c\u0131 inovasyon\u2019, d\u00fcnya ekonomisine kazand\u0131rd\u0131\u011f\u0131 f\u0131rsatlar bir yana, bir tarafta t\u00fcm sekt\u00f6rlerde k\u00fcresel rekabeti giderek sertle\u015ftiriyor; di\u011fer tarafta t\u00fcketicilerin beklentilerini daha da iddial\u0131 bir noktaya getiriyor. T\u00fcketicilerin ihtiya\u00e7 duyduklar\u0131 \u00fcr\u00fcn\u00fc k\u00fcresel \u00f6l\u00e7ekte arayabildikleri, istedikleri fiyattan d\u00fcnyan\u0131n her yerinden temin edebildikleri bir ortamda, esasen bu \u00f6l\u00e7\u00fcde k\u0131yas\u0131ya bir rekabetin devaml\u0131l\u0131k arz edece\u011fini d\u00fc\u015f\u00fcnebiliriz. Ancak, piyasa ger\u00e7e\u011fi tersine bir tabloya i\u015faret ediyor.<\/span><\/p>

YIKICI \u0130NOVASYONA KAR\u015eI G\u00dc\u00c7 B\u0130RL\u0130\u011e\u0130<\/strong><\/span><\/p>

\u2018Y\u0131k\u0131c\u0131 inovasyon\u2019, d\u00fcnya \u00f6l\u00e7e\u011finde t\u00fcm sekt\u00f6rleri, milyonlarca firmay\u0131 s\u00fcrekli \u2018yenilik\u00e7i\u2019 olmaya, iddias\u0131n\u0131 s\u00fcrd\u00fcrebilmek i\u00e7in s\u00fcrekli \u2018teknoloji\u2019ye dayal\u0131 yat\u0131r\u0131m yapmaya ve ara vermeksizin kendisini yeniden yap\u0131land\u0131rmaya zorluyor. Bu durum, ba\u015fta otomotiv olmak \u00fczere d\u00fcnya ekonomisine damga vuran kritik \u00f6nemdeki sekt\u00f6rlerde, bilhassa son 10 y\u0131ld\u0131r b\u00fcy\u00fck \u00f6l\u00e7ekli, hatta dev boyuttaki \u015firketlerin bile birle\u015ferek, \u2018y\u0131k\u0131c\u0131 inovasyon\u2019a dayal\u0131 rekabete kar\u015f\u0131 ayakta kalabilmek i\u00e7in g\u00fc\u00e7lerini birle\u015ftirmeye gereksinim duymalar\u0131na sebep oluyor.<\/span><\/p>

\u015eirketler, dev birle\u015fmeler ile yeni yat\u0131r\u0131mlara y\u00f6nelik ihtiya\u00e7lar\u0131, ka\u00e7\u0131n\u0131lmaz teknoloji yat\u0131r\u0131mlar\u0131n\u0131 ve k\u00fcresel pazarda daha g\u00fc\u00e7l\u00fc pazarlama ve sat\u0131\u015f faaliyetlerini s\u00fcrd\u00fcrmeyi hedefliyor. Bu nedenle, Fransa Devleti\u2019nin en b\u00fcy\u00fck hissedar konumunda oldu\u011fu Renault ile \u0130talyan-ABD\u2019li rakibi Fiat Chrysler\u2019\u0131n birle\u015fme karar\u0131 ve s\u00fcrecin h\u0131zla ilerlemesi, bu konuyu tam anlam\u0131yla teyit ediyor. Bu birle\u015fme ile d\u00fcnyan\u0131n \u00fc\u00e7\u00fcnc\u00fc b\u00fcy\u00fck otomotiv imalat\u00e7\u0131s\u0131 olu\u015fa-cak ve bu yeni olu\u015fum y\u0131lda 9 milyona yak\u0131n ara\u00e7 \u00fcretebilecek. D\u00fcnyan\u0131n en b\u00fcy\u00fck otomotiv \u015firketleri s\u0131ralamas\u0131nda ise ilk ikide Volkswagen ve Toyota var.<\/span><\/p>

T\u00dcKET\u0130C\u0130YE NE KAZANDIRACAK?<\/strong><\/span><\/p>

Yeni kurulacak \u015firketin y\u00f6netim kurulu ba\u015fkanl\u0131\u011f\u0131 i\u00e7in Agnelli ailesinin yat\u0131r\u0131m \u015firketi Exor\u2019un Ba\u015fkan\u0131 John Elkann, CEO pozisyonu i\u00e7in de Renault Y\u00f6netim Kurulu Ba\u015fkan\u0131 Jean-Dominique Senard\u2019\u0131n ad\u0131 ge\u00e7iyor. \u0130\u015fin ilgin\u00e7 yan\u0131, Rothschild ailesinin \u0130ngiliz kolu ve Exor \u015firketi, The Economist Dergisi\u2019nde ortak ve Fransa Cumhurba\u015fkan\u0131 Macron\u2019un da Rothschild ailesine hayli yak\u0131n oldu\u011fu biliniyor. Yeni olu\u015facak \u015firketin y\u0131ll\u0131k cirosunun 170 milyar Euro\u2019ya, net k\u00e2r\u0131n\u0131n ise 8 milyar Euro\u2019ya ula\u015faca\u011f\u0131 tahmin ediliyor. Bu derece kritik \u00f6nemdeki sekt\u00f6rlerde, bu t\u00fcr dev birle\u015fmelerle artacak \u2018olipolle\u015fme etkisi\u2019nin k\u00fcresel \u00f6l\u00e7ekte t\u00fcketicilerin ne \u00f6l\u00e7\u00fcde aleyhine olaca\u011f\u0131n\u0131 ise zaman g\u00f6sterecek.<\/span><\/p>

M\u0130LL\u0130 \u00dcRET\u0130M \u2018\u0130VME\u2019LEN\u0130YOR<\/strong><\/span><\/p>

Hazine ve Maliye Bakan\u0131 Albayrak\u2019\u0131n 21 Eyl\u00fcl 2018\u2019de a\u00e7\u0131klad\u0131\u011f\u0131 Yeni Ekonomi Program\u0131 (YEP), T\u00fcrkiye ekonomisinin 2019-2020 d\u00f6nemini \u2018dengeleme-disiplin\u2019 d\u00f6nemi olarak ge\u00e7irece\u011fine, 2021 ba\u015f\u0131ndan itibaren ise \u2018de\u011fi\u015fim\u2019in h\u0131z kazanaca\u011f\u0131na i\u015faret ediyordu. Bu do\u011frultuda, fiyat istikrar\u0131 ad\u0131na enflasyonu \u2018disipline\u2019 etmek i\u00e7in \u2018arz-talep dengesi\u2019ne y\u00f6nelik tedbirler devreye al\u0131n\u0131rken; finansal istikrar, yani \u2018cari i\u015flemler dengesi\u2019ni sa\u011flayacak tedbirler de bir bir hayata ge\u00e7iriliyor. Temel makro ekonomik dengeler kurulduktan sonra ise T\u00fcrkiye ekonomisinde \u2018de\u011fi\u015fim\u2019i \u2018\u0130VME\u2019lendirecek ad\u0131mlara h\u0131z verilecek.<\/span><\/p>

Reuters gibi k\u00f6kl\u00fc bir haber ajans\u0131n\u0131n, \u2018hammadde ve makina ithalat\u0131na ba\u011f\u0131ml\u0131l\u0131\u011f\u0131 y\u00fcksek, d\u0131\u015f ticaret a\u00e7\u0131\u011f\u0131 veren; bununla birlikte istihdama da ciddi katk\u0131 sunan ve ihracat potansiyeli y\u00fcksek\u2019 sekt\u00f6rleri \u2018\u0130VME\u2019lendirecek, bu sekt\u00f6rlerde yerli-milli yat\u0131r\u0131m ve kapasite art\u0131\u015f\u0131 sa\u011flayacak 30 milyar TL\u2019lik bir finansman paketi i\u00e7in yapt\u0131\u011f\u0131 haberde, \u2018hata oldu\u011funu\u2019 iddia etti\u011fi ba\u015fl\u0131k ve i\u00e7erik, a\u00e7\u0131k\u00e7as\u0131 \u2018anla\u015f\u0131l\u0131r\u2019 bir hata olmamas\u0131 y\u00f6n\u00fc itibariyle yenilir yutulur gibi de\u011fil.<\/span><\/p>

Bunun yan\u0131 s\u0131ra uluslararas\u0131 medyan\u0131n \u2018S-400\u2019 ve \u2018ABD\u2019yle ili\u015fkiler\u2019 \u00fczerinden ortam\u0131 s\u00fcrekli geren ve \u2018b\u00fcy\u00fck k\u0131r\u0131lma\u2019 ya\u015fanaca\u011f\u0131 alg\u0131s\u0131 olu\u015fturan haber ve yorumlar\u0131 da \u2018\u0130VME\u2019 paketinin reel sekt\u00f6r ve yat\u0131r\u0131mc\u0131larda olu\u015ftura-bilece\u011fi heyecan\u0131 adeta \u2018n\u00f6tralize\u2019 etmeye y\u00f6nelik bir dozajla aral\u0131ks\u0131z devam ediyor. T\u00fcrkiye, mali disiplin ve reel sekt\u00f6r\u00fcn finansman imkanlar\u0131n\u0131n g\u00fc\u00e7lendirilmesi gibi konular\u0131, ayn\u0131 anda makro dengeleri g\u00fc\u00e7lendirecek ad\u0131mlar\u0131 atarken y\u00fcr\u00fctebilecek imkan ve kabiliyetlere sahip bir ekonomi. \u2018\u00d6nce sorunlar\u0131 hallet\u2019 yakla\u015f\u0131m\u0131n\u0131 demode g\u00f6r\u00fcyorum. \u2018Sorunlar\u2019, \u2018reform ve yat\u0131r\u0131mlar\u2019a y\u00f6nelik hamlelerle her zaman daha iyi y\u00f6netilmi\u015ftir.<\/span><\/p> \t\t\t\t","slug":"otomotivdeki-rekabet-oligopollestiriyor","orjinalimage":null,"news_cover_min":null,"news_cover":null,"news_video_min":null,"news_video":null,"cropped_638x552":null,"cropped_310x208":null,"cropped_416x247":null,"cropped_197x247":null,"cropped_416x600":null,"cropped_1200x675":null,"tags":"K\u00f6\u015fe Yaz\u0131s\u0131","meta_title":"Otomotivdeki rekabet oligopolle\u015ftiriyor","meta_description":"Prof. Dr. Kerem Alkin","meta_keywords":"K\u00f6\u015fe Yaz\u0131s\u0131","view_count":397,"yt":0,"ytid":"","ytimage":null,"imgdate":"2000-01-01 00:00:00","cuff_cover":null,"cropped_358x214":null,"cropped_842x474":null}]}}