{"status":true,"post":{"id":25290,"user_id":25,"status":1,"type":1,"orde":null,"notification_type":3,"static_post":0,"published_at":"2022-10-24 15:02:47","created_at":"2021-03-04T21:00:00.000000Z","updated_at":"2022-10-24T12:02:47.000000Z","edited_at":"2024-12-17 22:35:21","source_id":null,"post_id":25290,"is_featured":0,"title":"\u0130stanbul f\u0131rsat biz kep\u00e7e","slider_title":null,"slider_title_2":null,"slider_spot_title":null,"slider_spot_title_2":null,"home_title":null,"sub_title":null,"category_id":73,"description":null,"content":"  \t\t\t\t\t  \t\t\t\t\t<p style=\"text-align: right;\"><strong><span class=\"large\">Salih Keskin<\/span><\/strong><br><strong><span class=\"large\"> www.inovasyonuzmani.com<\/span><\/strong><span class=\"large\"><\/span><\/p>  <p><span class=\"large\">Bir toplumu olu\u015fturan fertlerin bir arada, uyumlu \u015fekilde ya\u015famas\u0131 ve sorunlar\u0131na yenilik\u00e7i \u00e7\u00f6z\u00fcmler sunulmas\u0131 i\u00e7in geli\u015ftirilen alanlar aras\u0131nda sosyal inovasyon da vard\u0131r.<\/span><\/p>  <p><span class=\"large\">\u0130lerlemi\u015f \u00fclkelerin ciddi yat\u0131r\u0131m yapt\u0131\u011f\u0131 sosyal inovasyon alan\u0131, etkisi \u201c\u00e7arp\u0131c\u0131\u201d olarak nitelendirilebilecek, t\u00fcm d\u00fcnyaya \u0131\u015f\u0131k tutan \u00e7\u0131kt\u0131lara yol a\u00e7makta. Mesela bunlardan bir tanesi, Avustralya\u2019da hayata ge\u00e7irilen, huzurevleri ile yetimhanelerin birle\u015ftirilmesi projesi. Proje de m\u00fcthi\u015f, etkisi de.<\/span><\/p>  <p><span class=\"large\">Sosyal inovasyon yaparken \u00fclkeler ve kurumlar toplumdan destek almaktan ve fertlerin fikirlerini s\u00fcrece d\u00e2hil etmek i\u00e7in t\u00fcm teknolojileri seferber etmekten geri durmuyorlar.<\/span><\/p>  <p><span class=\"large\">\u015eehirlerimizin sorunlar\u0131 ya da f\u0131rsat alanlar\u0131 noktalar\u0131nda \u015fehir sakinlerinin tamam\u0131n\u0131n s\u00f6yleyecek en az bir s\u00f6z\u00fc oldu\u011funu biliyoruz. Buna ra\u011fmen yerel y\u00f6netimlerin ilgili \u015fehrin ya da il\u00e7enin gelece\u011fi hakk\u0131nda bu s\u00f6z sahiplerine fikir dan\u0131\u015ft\u0131klar\u0131na nadiren denk geliyoruz. <\/span><\/p>  <p><span class=\"large\"><strong>\u0130STANBULLUNUN ZEKASI<\/strong><\/span><\/p>  <p><span class=\"large\">\u0130\u015fte tam da bu noktadan yola \u00e7\u0131karak Master Ko\u00e7 Meral Dal ile birlikte \u201c\u0130stanbul F\u0131rsat Biz Kep\u00e7e\u201d program\u0131n\u0131 hayata ge\u00e7irdik. Bir televizyon kanal\u0131nda yay\u0131mlanmaya ba\u015flamas\u0131yla g\u00f6rd\u00fc\u011f\u00fc yo\u011fun ilgi, program\u0131n uzun s\u00fcre ilgi g\u00f6rece\u011finin de sinyali. <\/span><\/p>  <p><span class=\"large\">Bu inovatif program\u0131n temel amac\u0131, \u0130stanbul\u2019un gelece\u011fi i\u00e7in \u0130stanbullular\u0131n zek\u00e2s\u0131n\u0131 harekete ge\u00e7irmek.<\/span><\/p>  <p><span class=\"large\">Peki, neden \u0130stanbul?<\/span><\/p>  <p><span class=\"large\">\u00c7\u00fcnk\u00fc \u0130stanbul, pek \u00e7ok a\u00e7\u0131dan d\u00fcnyan\u0131n say\u0131l\u0131 \u015fehirlerinden birisi ve tabiri caizse \u00fclkemizin dinamosu. Ayr\u0131ca \u015fehrin f\u0131rsat alanlar\u0131 da \u00e7ok \u00e7e\u015fitli. Bizim oda\u011f\u0131m\u0131zda ise bu f\u0131rsatlar\u0131 nas\u0131l harekete ge\u00e7irebilece\u011fimiz konusu var.<\/span><\/p>  <p><span class=\"large\">Ana mesaj\u0131m\u0131z, \u201c\u0130stanbul i\u00e7in \u0130stanbulluyla beraber yenilik yapmaya ve ya\u015fama de\u011fi\u015fim katmaya \u00e7al\u0131\u015f\u0131yoruz. Bize kat\u0131l\u0131n!\u201d<\/span><\/p>  <p><span class=\"large\">Yani \u00f6zetle, daha \u00f6nce de de\u011findi\u011fimiz \u00fczere, \u0130stanbullunun zek\u00e2s\u0131n\u0131 \u0130stanbul i\u00e7in harekete ge\u00e7iriyoruz.<\/span><\/p>  <p><span class=\"large\"><strong>TOPLU TA\u015eIMA<\/strong><\/span><\/p>  <p><span class=\"large\">Program\u0131n ilk b\u00f6l\u00fcm\u00fcn\u00fcn temas\u0131, \u201cToplu ta\u015f\u0131may\u0131 nas\u0131l cazip h\u00e2le getiririz?\u201d idi.<\/span><br><span class=\"large\"> Verilere dayal\u0131 bir program yapmak amac\u0131yla hem soka\u011fa \u00e7\u0131k\u0131p hem de e-posta adresimizi payla\u015farak \u0130stanbullulardan sordu\u011fumuz soruya dair fikirlerini iletmelerini istedik.<\/span><\/p>  <p><span class=\"large\">Soru \u015fuydu:<\/span><\/p>  <p><span class=\"large\">\u201c\u0130stanbullular\u0131n arabas\u0131ndan inip toplu ta\u015f\u0131maya binmesi i\u00e7in sen olsan ne yapard\u0131n? Yani toplu ta\u015f\u0131may\u0131 nas\u0131l daha \u00e7ekici h\u00e2le getirirdin?\u201d<\/span><\/p>  <p><span class=\"large\">\u00d6nerilerin say\u0131s\u0131 bizi \u015fa\u015f\u0131rtmad\u0131, desek yalan olur. Say\u0131ca fazlal\u0131\u011f\u0131n yan\u0131 s\u0131ra kalite de dikkate de\u011ferdi ger\u00e7ekten. Demek ki \u0130stanbullular\u0131n, kendilerine soru soruldu\u011funda payla\u015fabilecekleri birden \u00e7ok fikri var. <\/span><\/p>  <p><span class=\"large\">Bunlar\u0131n tamam\u0131na yaz\u0131m\u0131zda yer vermemiz imk\u00e2ns\u0131z olsa da en az\u0131ndan kategorilere ayr\u0131lm\u0131\u015f olarak baz\u0131lar\u0131n\u0131 sizlerle payla\u015fmak istiyoruz.<\/span><\/p>  <p><span class=\"large\">\u201cToplu ta\u015f\u0131may\u0131 nas\u0131l cazip h\u00e2le getiririz?\u201d sorusuna sokaktakilerin ve e-posta kanal\u0131yla bize ula\u015fanlar\u0131n cevaplar\u0131ndan: <\/span><\/p>  <p><span class=\"large\">1. Toplu ta\u015f\u0131ma ara\u00e7lar\u0131 i\u00e7inde sanat\u00e7\u0131lar\u0131n yer almas\u0131 ve\/veya sanat\u00e7\u0131lar\u0131n\/yazarlar\u0131n imzalar\u0131n\u0131 bu ara\u00e7larda vermesi. <\/span><br><span class=\"large\"> 2. Toplu ta\u015f\u0131ma ara\u00e7lar\u0131n\u0131n i\u00e7inin daha renkli h\u00e2le getirilmesi. En az\u0131ndan koltuklar\u0131n\u0131n renklendirilmesinin ki\u015filerin morali \u00fczerindeki etkisi y\u00fcksek olacakt\u0131r.<\/span><br><span class=\"large\"> 3. \u0130stanbul Kart dijital oldu\u011fu i\u00e7in art\u0131k kullan\u0131c\u0131lar\u0131n\u0131 tan\u0131yor. Buradan yola \u00e7\u0131karak: Dijital bir maskotun otob\u00fcse ya da metroya giri\u015fte kullan\u0131c\u0131lara ismiyle hitap ederek \u201cHo\u015f geldin!\u201d demesi (ki\u015filerin izniyle), ki\u015filere kendilerini \u00f6zel hissettirecektir.<\/span><br><span class=\"large\"> 4. Toplu ta\u015f\u0131ma ara\u00e7lar\u0131 i\u00e7erisindeki ekranlar daha verimli kullan\u0131lmal\u0131; k\u00fclt\u00fcrel ve sanatsal programlar\u0131 yay\u0131mlamal\u0131d\u0131r. Bu ba\u011flamda \u015eehir Tiyatrolar\u0131\u2019n\u0131n g\u00f6sterim detaylar\u0131, alt yaz\u0131l\u0131 olarak 10-15 dakikal\u0131k periyotlarla yay\u0131mlanabilir. <\/span><br><span class=\"large\"> 5. \u0130stanbullular hik\u00e2yelerini bir web sitesinde payla\u015fabilir ve bu yaz\u0131lar, toplu ta\u015f\u0131ma ara\u00e7lar\u0131ndaki ekranlarda betimlemeli olarak payla\u015f\u0131labilir (ki\u015filerin izniyle). Bu, \u0130stanbullular\u0131n \u015fehre duyduklar\u0131 aidiyet hissini per\u00e7inleyecektir. <\/span><br><span class=\"large\"> 6. S\u00fcrekli toplu ta\u015f\u0131may\u0131 tercih edenlerin telefon ve elektrik faturalar\u0131nda indirim yap\u0131lmal\u0131d\u0131r.<\/span><br><span class=\"large\"> 7. \u0130stanbul Kart art\u0131k dijital bir kart; Belediyenin anla\u015fmalar yapmas\u0131yla birlikte bu kart kullan\u0131larak \u00e7e\u015fitli al\u0131\u015fveri\u015flerde indirim al\u0131nabilir.<\/span><br><span class=\"large\"> 8. \u0130stanbul Kart ile GSM operat\u00f6rleri aras\u0131nda anla\u015fma yap\u0131larak toplu ta\u015f\u0131may\u0131 s\u00fcrekli kullananlara operat\u00f6rlerin indirim yapmas\u0131 veya telefonlara kont\u00f6r y\u00fcklenmesi sa\u011flanabilir.<\/span><br><span class=\"large\"> 9. \u0130stanbul Kart\u0131 en \u00e7ok kullananlara \u201c\u0130stanbul mil\u201d kazanma uygulamas\u0131 yap\u0131labilir.<\/span><br><span class=\"large\"> 10. Toplu ta\u015f\u0131may\u0131 tercih edenler, seyahat esnas\u0131nda \u0130BB\u2019nin sesli kitap uygulamas\u0131ndan yararland\u0131r\u0131lmal\u0131d\u0131r.<\/span><br><span class=\"large\"> 11. Ara\u00e7lar i\u00e7indeki ekranlarda e\u011fitici ve bilgilendirici animasyonlara yer verilmelidir.<\/span><br><span class=\"large\"> 12. Duraklardaki yo\u011funlu\u011fu g\u00f6steren bir telefon uygulamas\u0131 yap\u0131labilir.<\/span><br><span class=\"large\"> 13. \u0130stanbul Kart\u2019\u0131n bir prestij kart olarak konumland\u0131r\u0131lmas\u0131 amac\u0131yla \u00e7e\u015fitli aktiviteler yap\u0131labilir.<\/span><br><span class=\"large\"> 14. Aile olarak toplu ta\u015f\u0131may\u0131 s\u00fcrekli kullananlara indirimler yap\u0131lmal\u0131d\u0131r. <\/span><br><span class=\"large\"> 15. Toplu ta\u015f\u0131may\u0131 en \u00e7ok kullanan 100 ki\u015fiye tatil hediye edilebilir.<\/span><br><span class=\"large\"> 16. Toplu ta\u015f\u0131ma ara\u00e7lar\u0131na su sebili ve kahve makinesi konulabilir.<\/span><br><span class=\"large\"> 17. \u201cEn iyi\u201d toplu ta\u015f\u0131ma aplikasyonu yap\u0131larak halk\u0131n oylamas\u0131 ile ay\u0131n en iyi \u015fof\u00f6rlerinin se\u00e7ilmesi sa\u011flanabilir.<\/span><br><span class=\"large\"> 18. Toplu ta\u015f\u0131ma ara\u00e7lar\u0131n\u0131n tavanlar\u0131 d\u00e2hil i\u00e7 y\u00fczeylerine \u0130stanbul\u2019un tarih\u00ee mek\u00e2nlar\u0131n\u0131n g\u00f6rselleri giydirilebilir ve b\u00f6ylelikle, turistler ile buralar\u0131 g\u00f6rmeyenler i\u00e7in k\u00fclt\u00fcrel bir zenginlik sa\u011flanabilir. <\/span><br><span class=\"large\"> 19. Otob\u00fcs ve metro i\u00e7ine hik\u00e2ye otomat\u0131 konulmal\u0131d\u0131r. Bu, herkesin okuma al\u0131\u015fkanl\u0131\u011f\u0131n\u0131n artmas\u0131na yard\u0131mc\u0131 olacakt\u0131r.<\/span><br><span class=\"large\"> 20. Toplu ta\u015f\u0131may\u0131 en \u00e7ok kullananlar\u0131n \u0130BB tesislerinden indirimli yararlanmas\u0131 sa\u011flanmal\u0131d\u0131r.<\/span><\/p>  <p><span class=\"large\">Program\u0131n ilk b\u00f6l\u00fcm\u00fcn\u00fc \u0130stanbullulardan ald\u0131\u011f\u0131m\u0131z bu vb. yarat\u0131c\u0131 fikirler ekseninde tamamlad\u0131k. \u015eimdi, \u0130stanbul halk\u0131, y\u00f6neticilerden bu fikirlerini dikkate almalar\u0131n\u0131 bekliyor.<\/span><\/p>  <p><span class=\"large\">Ve \u201c\u0130stanbul F\u0131rsat Biz Kep\u00e7e\u201d program\u0131 farkl\u0131 konu ba\u015fl\u0131klar\u0131yla devam edecek. \u0130stanbul\u2019un gelece\u011fine, \u0130stanbullular\u0131n yenilik\u00e7i fikirlerinin d\u00e2hil edilmesini sa\u011flayaca\u011f\u0131z. Asl\u0131nda ger\u00e7ek \u015fu ki y\u00f6netimlerin yapmas\u0131 gereken sosyal inovasyon \u00e7al\u0131\u015fmas\u0131na biz soyunduk. Masaya yat\u0131rd\u0131\u011f\u0131m\u0131z ve yat\u0131raca\u011f\u0131m\u0131z konular\u0131n yetkililere ula\u015fmas\u0131 \u00fcmidiyle\u2026<\/span><\/p>  \t\t\t\t","slug":"istanbul-firsat-biz-kepce","tags":"K\u00f6\u015fe Yaz\u0131s\u0131","meta_title":"\u0130stanbul f\u0131rsat biz kep\u00e7e","meta_description":"Salih Keskin","meta_keywords":"K\u00f6\u015fe Yaz\u0131s\u0131","news_cover_min":null,"news_cover":null,"news_video_min":null,"news_video":null,"view_count":1101,"cropped_1200x675":null,"user":{"id":25,"name":"SAL\u0130H","surname":"KESK\u0130N","email":"salih-keskin@gmail.com","slug":"salih-keskin","avatar":"\/front\/uploads\/avatar\/1733691600od1Wwxipsn5YGuj.webp","status":1,"role":1,"email_verified_at":null,"orde":null,"created_at":"2022-10-20T05:32:50.000000Z","updated_at":"2024-12-18T09:48:39.000000Z","seo_title":null,"seo_description":null},"translations":[{"id":25389,"is_featured":0,"is_amp":0,"is_ads":0,"ads_link":null,"post_id":25290,"locale":"tr","category_id":73,"title":"\u0130stanbul f\u0131rsat biz kep\u00e7e","home_title":null,"sub_title":null,"slider_title":null,"slider_title_2":null,"slider_spot_title":null,"slider_spot_title_2":null,"subtitleuse":0,"description":null,"content":"  \t\t\t\t\t  \t\t\t\t\t<p style=\"text-align: right;\"><strong><span class=\"large\">Salih Keskin<\/span><\/strong><br><strong><span class=\"large\"> www.inovasyonuzmani.com<\/span><\/strong><span class=\"large\"><\/span><\/p>  <p><span class=\"large\">Bir toplumu olu\u015fturan fertlerin bir arada, uyumlu \u015fekilde ya\u015famas\u0131 ve sorunlar\u0131na yenilik\u00e7i \u00e7\u00f6z\u00fcmler sunulmas\u0131 i\u00e7in geli\u015ftirilen alanlar aras\u0131nda sosyal inovasyon da vard\u0131r.<\/span><\/p>  <p><span class=\"large\">\u0130lerlemi\u015f \u00fclkelerin ciddi yat\u0131r\u0131m yapt\u0131\u011f\u0131 sosyal inovasyon alan\u0131, etkisi \u201c\u00e7arp\u0131c\u0131\u201d olarak nitelendirilebilecek, t\u00fcm d\u00fcnyaya \u0131\u015f\u0131k tutan \u00e7\u0131kt\u0131lara yol a\u00e7makta. Mesela bunlardan bir tanesi, Avustralya\u2019da hayata ge\u00e7irilen, huzurevleri ile yetimhanelerin birle\u015ftirilmesi projesi. Proje de m\u00fcthi\u015f, etkisi de.<\/span><\/p>  <p><span class=\"large\">Sosyal inovasyon yaparken \u00fclkeler ve kurumlar toplumdan destek almaktan ve fertlerin fikirlerini s\u00fcrece d\u00e2hil etmek i\u00e7in t\u00fcm teknolojileri seferber etmekten geri durmuyorlar.<\/span><\/p>  <p><span class=\"large\">\u015eehirlerimizin sorunlar\u0131 ya da f\u0131rsat alanlar\u0131 noktalar\u0131nda \u015fehir sakinlerinin tamam\u0131n\u0131n s\u00f6yleyecek en az bir s\u00f6z\u00fc oldu\u011funu biliyoruz. Buna ra\u011fmen yerel y\u00f6netimlerin ilgili \u015fehrin ya da il\u00e7enin gelece\u011fi hakk\u0131nda bu s\u00f6z sahiplerine fikir dan\u0131\u015ft\u0131klar\u0131na nadiren denk geliyoruz. <\/span><\/p>  <p><span class=\"large\"><strong>\u0130STANBULLUNUN ZEKASI<\/strong><\/span><\/p>  <p><span class=\"large\">\u0130\u015fte tam da bu noktadan yola \u00e7\u0131karak Master Ko\u00e7 Meral Dal ile birlikte \u201c\u0130stanbul F\u0131rsat Biz Kep\u00e7e\u201d program\u0131n\u0131 hayata ge\u00e7irdik. Bir televizyon kanal\u0131nda yay\u0131mlanmaya ba\u015flamas\u0131yla g\u00f6rd\u00fc\u011f\u00fc yo\u011fun ilgi, program\u0131n uzun s\u00fcre ilgi g\u00f6rece\u011finin de sinyali. <\/span><\/p>  <p><span class=\"large\">Bu inovatif program\u0131n temel amac\u0131, \u0130stanbul\u2019un gelece\u011fi i\u00e7in \u0130stanbullular\u0131n zek\u00e2s\u0131n\u0131 harekete ge\u00e7irmek.<\/span><\/p>  <p><span class=\"large\">Peki, neden \u0130stanbul?<\/span><\/p>  <p><span class=\"large\">\u00c7\u00fcnk\u00fc \u0130stanbul, pek \u00e7ok a\u00e7\u0131dan d\u00fcnyan\u0131n say\u0131l\u0131 \u015fehirlerinden birisi ve tabiri caizse \u00fclkemizin dinamosu. Ayr\u0131ca \u015fehrin f\u0131rsat alanlar\u0131 da \u00e7ok \u00e7e\u015fitli. Bizim oda\u011f\u0131m\u0131zda ise bu f\u0131rsatlar\u0131 nas\u0131l harekete ge\u00e7irebilece\u011fimiz konusu var.<\/span><\/p>  <p><span class=\"large\">Ana mesaj\u0131m\u0131z, \u201c\u0130stanbul i\u00e7in \u0130stanbulluyla beraber yenilik yapmaya ve ya\u015fama de\u011fi\u015fim katmaya \u00e7al\u0131\u015f\u0131yoruz. Bize kat\u0131l\u0131n!\u201d<\/span><\/p>  <p><span class=\"large\">Yani \u00f6zetle, daha \u00f6nce de de\u011findi\u011fimiz \u00fczere, \u0130stanbullunun zek\u00e2s\u0131n\u0131 \u0130stanbul i\u00e7in harekete ge\u00e7iriyoruz.<\/span><\/p>  <p><span class=\"large\"><strong>TOPLU TA\u015eIMA<\/strong><\/span><\/p>  <p><span class=\"large\">Program\u0131n ilk b\u00f6l\u00fcm\u00fcn\u00fcn temas\u0131, \u201cToplu ta\u015f\u0131may\u0131 nas\u0131l cazip h\u00e2le getiririz?\u201d idi.<\/span><br><span class=\"large\"> Verilere dayal\u0131 bir program yapmak amac\u0131yla hem soka\u011fa \u00e7\u0131k\u0131p hem de e-posta adresimizi payla\u015farak \u0130stanbullulardan sordu\u011fumuz soruya dair fikirlerini iletmelerini istedik.<\/span><\/p>  <p><span class=\"large\">Soru \u015fuydu:<\/span><\/p>  <p><span class=\"large\">\u201c\u0130stanbullular\u0131n arabas\u0131ndan inip toplu ta\u015f\u0131maya binmesi i\u00e7in sen olsan ne yapard\u0131n? Yani toplu ta\u015f\u0131may\u0131 nas\u0131l daha \u00e7ekici h\u00e2le getirirdin?\u201d<\/span><\/p>  <p><span class=\"large\">\u00d6nerilerin say\u0131s\u0131 bizi \u015fa\u015f\u0131rtmad\u0131, desek yalan olur. Say\u0131ca fazlal\u0131\u011f\u0131n yan\u0131 s\u0131ra kalite de dikkate de\u011ferdi ger\u00e7ekten. Demek ki \u0130stanbullular\u0131n, kendilerine soru soruldu\u011funda payla\u015fabilecekleri birden \u00e7ok fikri var. <\/span><\/p>  <p><span class=\"large\">Bunlar\u0131n tamam\u0131na yaz\u0131m\u0131zda yer vermemiz imk\u00e2ns\u0131z olsa da en az\u0131ndan kategorilere ayr\u0131lm\u0131\u015f olarak baz\u0131lar\u0131n\u0131 sizlerle payla\u015fmak istiyoruz.<\/span><\/p>  <p><span class=\"large\">\u201cToplu ta\u015f\u0131may\u0131 nas\u0131l cazip h\u00e2le getiririz?\u201d sorusuna sokaktakilerin ve e-posta kanal\u0131yla bize ula\u015fanlar\u0131n cevaplar\u0131ndan: <\/span><\/p>  <p><span class=\"large\">1. Toplu ta\u015f\u0131ma ara\u00e7lar\u0131 i\u00e7inde sanat\u00e7\u0131lar\u0131n yer almas\u0131 ve\/veya sanat\u00e7\u0131lar\u0131n\/yazarlar\u0131n imzalar\u0131n\u0131 bu ara\u00e7larda vermesi. <\/span><br><span class=\"large\"> 2. Toplu ta\u015f\u0131ma ara\u00e7lar\u0131n\u0131n i\u00e7inin daha renkli h\u00e2le getirilmesi. En az\u0131ndan koltuklar\u0131n\u0131n renklendirilmesinin ki\u015filerin morali \u00fczerindeki etkisi y\u00fcksek olacakt\u0131r.<\/span><br><span class=\"large\"> 3. \u0130stanbul Kart dijital oldu\u011fu i\u00e7in art\u0131k kullan\u0131c\u0131lar\u0131n\u0131 tan\u0131yor. Buradan yola \u00e7\u0131karak: Dijital bir maskotun otob\u00fcse ya da metroya giri\u015fte kullan\u0131c\u0131lara ismiyle hitap ederek \u201cHo\u015f geldin!\u201d demesi (ki\u015filerin izniyle), ki\u015filere kendilerini \u00f6zel hissettirecektir.<\/span><br><span class=\"large\"> 4. Toplu ta\u015f\u0131ma ara\u00e7lar\u0131 i\u00e7erisindeki ekranlar daha verimli kullan\u0131lmal\u0131; k\u00fclt\u00fcrel ve sanatsal programlar\u0131 yay\u0131mlamal\u0131d\u0131r. Bu ba\u011flamda \u015eehir Tiyatrolar\u0131\u2019n\u0131n g\u00f6sterim detaylar\u0131, alt yaz\u0131l\u0131 olarak 10-15 dakikal\u0131k periyotlarla yay\u0131mlanabilir. <\/span><br><span class=\"large\"> 5. \u0130stanbullular hik\u00e2yelerini bir web sitesinde payla\u015fabilir ve bu yaz\u0131lar, toplu ta\u015f\u0131ma ara\u00e7lar\u0131ndaki ekranlarda betimlemeli olarak payla\u015f\u0131labilir (ki\u015filerin izniyle). Bu, \u0130stanbullular\u0131n \u015fehre duyduklar\u0131 aidiyet hissini per\u00e7inleyecektir. <\/span><br><span class=\"large\"> 6. S\u00fcrekli toplu ta\u015f\u0131may\u0131 tercih edenlerin telefon ve elektrik faturalar\u0131nda indirim yap\u0131lmal\u0131d\u0131r.<\/span><br><span class=\"large\"> 7. \u0130stanbul Kart art\u0131k dijital bir kart; Belediyenin anla\u015fmalar yapmas\u0131yla birlikte bu kart kullan\u0131larak \u00e7e\u015fitli al\u0131\u015fveri\u015flerde indirim al\u0131nabilir.<\/span><br><span class=\"large\"> 8. \u0130stanbul Kart ile GSM operat\u00f6rleri aras\u0131nda anla\u015fma yap\u0131larak toplu ta\u015f\u0131may\u0131 s\u00fcrekli kullananlara operat\u00f6rlerin indirim yapmas\u0131 veya telefonlara kont\u00f6r y\u00fcklenmesi sa\u011flanabilir.<\/span><br><span class=\"large\"> 9. \u0130stanbul Kart\u0131 en \u00e7ok kullananlara \u201c\u0130stanbul mil\u201d kazanma uygulamas\u0131 yap\u0131labilir.<\/span><br><span class=\"large\"> 10. Toplu ta\u015f\u0131may\u0131 tercih edenler, seyahat esnas\u0131nda \u0130BB\u2019nin sesli kitap uygulamas\u0131ndan yararland\u0131r\u0131lmal\u0131d\u0131r.<\/span><br><span class=\"large\"> 11. Ara\u00e7lar i\u00e7indeki ekranlarda e\u011fitici ve bilgilendirici animasyonlara yer verilmelidir.<\/span><br><span class=\"large\"> 12. Duraklardaki yo\u011funlu\u011fu g\u00f6steren bir telefon uygulamas\u0131 yap\u0131labilir.<\/span><br><span class=\"large\"> 13. \u0130stanbul Kart\u2019\u0131n bir prestij kart olarak konumland\u0131r\u0131lmas\u0131 amac\u0131yla \u00e7e\u015fitli aktiviteler yap\u0131labilir.<\/span><br><span class=\"large\"> 14. Aile olarak toplu ta\u015f\u0131may\u0131 s\u00fcrekli kullananlara indirimler yap\u0131lmal\u0131d\u0131r. <\/span><br><span class=\"large\"> 15. Toplu ta\u015f\u0131may\u0131 en \u00e7ok kullanan 100 ki\u015fiye tatil hediye edilebilir.<\/span><br><span class=\"large\"> 16. Toplu ta\u015f\u0131ma ara\u00e7lar\u0131na su sebili ve kahve makinesi konulabilir.<\/span><br><span class=\"large\"> 17. \u201cEn iyi\u201d toplu ta\u015f\u0131ma aplikasyonu yap\u0131larak halk\u0131n oylamas\u0131 ile ay\u0131n en iyi \u015fof\u00f6rlerinin se\u00e7ilmesi sa\u011flanabilir.<\/span><br><span class=\"large\"> 18. Toplu ta\u015f\u0131ma ara\u00e7lar\u0131n\u0131n tavanlar\u0131 d\u00e2hil i\u00e7 y\u00fczeylerine \u0130stanbul\u2019un tarih\u00ee mek\u00e2nlar\u0131n\u0131n g\u00f6rselleri giydirilebilir ve b\u00f6ylelikle, turistler ile buralar\u0131 g\u00f6rmeyenler i\u00e7in k\u00fclt\u00fcrel bir zenginlik sa\u011flanabilir. <\/span><br><span class=\"large\"> 19. Otob\u00fcs ve metro i\u00e7ine hik\u00e2ye otomat\u0131 konulmal\u0131d\u0131r. Bu, herkesin okuma al\u0131\u015fkanl\u0131\u011f\u0131n\u0131n artmas\u0131na yard\u0131mc\u0131 olacakt\u0131r.<\/span><br><span class=\"large\"> 20. Toplu ta\u015f\u0131may\u0131 en \u00e7ok kullananlar\u0131n \u0130BB tesislerinden indirimli yararlanmas\u0131 sa\u011flanmal\u0131d\u0131r.<\/span><\/p>  <p><span class=\"large\">Program\u0131n ilk b\u00f6l\u00fcm\u00fcn\u00fc \u0130stanbullulardan ald\u0131\u011f\u0131m\u0131z bu vb. yarat\u0131c\u0131 fikirler ekseninde tamamlad\u0131k. \u015eimdi, \u0130stanbul halk\u0131, y\u00f6neticilerden bu fikirlerini dikkate almalar\u0131n\u0131 bekliyor.<\/span><\/p>  <p><span class=\"large\">Ve \u201c\u0130stanbul F\u0131rsat Biz Kep\u00e7e\u201d program\u0131 farkl\u0131 konu ba\u015fl\u0131klar\u0131yla devam edecek. \u0130stanbul\u2019un gelece\u011fine, \u0130stanbullular\u0131n yenilik\u00e7i fikirlerinin d\u00e2hil edilmesini sa\u011flayaca\u011f\u0131z. Asl\u0131nda ger\u00e7ek \u015fu ki y\u00f6netimlerin yapmas\u0131 gereken sosyal inovasyon \u00e7al\u0131\u015fmas\u0131na biz soyunduk. Masaya yat\u0131rd\u0131\u011f\u0131m\u0131z ve yat\u0131raca\u011f\u0131m\u0131z konular\u0131n yetkililere ula\u015fmas\u0131 \u00fcmidiyle\u2026<\/span><\/p>  \t\t\t\t","slug":"istanbul-firsat-biz-kepce","orjinalimage":null,"news_cover_min":null,"news_cover":null,"news_video_min":null,"news_video":null,"cropped_638x552":null,"cropped_310x208":null,"cropped_416x247":null,"cropped_197x247":null,"cropped_416x600":null,"cropped_1200x675":null,"tags":"K\u00f6\u015fe Yaz\u0131s\u0131","meta_title":"\u0130stanbul f\u0131rsat biz kep\u00e7e","meta_description":"Salih Keskin","meta_keywords":"K\u00f6\u015fe Yaz\u0131s\u0131","view_count":1101,"yt":0,"ytid":"","ytimage":null,"imgdate":"2000-01-01 00:00:00","cuff_cover":null,"cropped_358x214":null,"cropped_842x474":null}]}}