{"status":true,"post":{"id":57116,"user_id":2,"status":1,"type":1,"orde":null,"notification_type":3,"static_post":0,"published_at":"2024-11-04 13:54:00","created_at":"2024-11-04T10:54:00.000000Z","updated_at":"2024-11-04T10:54:00.000000Z","edited_at":"2024-12-17 22:35:21","source_id":null,"post_id":57116,"is_featured":0,"title":"\u00c7in\u2019in e-ihracat\u0131: Destekler ve k\u00f6stekler","slider_title":null,"slider_title_2":null,"slider_spot_title":null,"slider_spot_title_2":null,"home_title":null,"sub_title":null,"category_id":73,"description":"2023 y\u0131l\u0131 rakamlar\u0131, \u00c7in\u2019in e-ticarette i\u00e7eride de d\u0131\u015far\u0131da da h\u0131zl\u0131 geli\u015fimini s\u00fcrd\u00fcrd\u00fc\u011f\u00fcn\u00fc g\u00f6steriyor. Ama bu ABD\u2019de \u00fclke y\u00f6netiminin dikkatini \u00e7ekmi\u015f durumda ve \u00fclke e-ihracat\u0131 h\u0131zl\u0131 geli\u015fmesine ket vuracak yeni uygulamalarla kar\u015f\u0131la\u015facak g\u00f6r\u00fcn\u00fcyor.","content":"

fatih@fatihoktay.com<\/span><\/strong><\/p>


<\/p>

Ge\u00e7ti\u011fimiz y\u0131l \u00c7in\u2019de t\u00fcketici e-ticaret harcamalar\u0131, \u00f6nceki y\u0131la g\u00f6re y\u00fczde 11 artarak 2.2 trilyon ABD dolar\u0131 tutar\u0131na ve toplam t\u00fcketim harcamalar\u0131n\u0131n yakla\u015f\u0131k \u00fc\u00e7te biri d\u00fczeyine ula\u015ft\u0131. Kar\u015f\u0131la\u015ft\u0131r\u0131rsak, ABD\u2019de ayn\u0131 y\u0131l t\u00fcketici e-ticaret harcamalar\u0131n\u0131n tutar\u0131 1.1 trilyon dolard\u0131 ve bunlar toplam t\u00fcketici harcamalar\u0131n\u0131n y\u00fczde 15\u2019ini olu\u015fturuyordu. Yani ABD\u2019de e-ticaret t\u00fcketici harcamalar\u0131 tutar olarak da oran olarak da \u00c7in\u2019dekinin yar\u0131s\u0131 kadard\u0131. Ayn\u0131 y\u0131l e-ihracat ise daha da b\u00fcy\u00fck h\u0131zla, y\u00fczde 20 artarak 258 milyar dolar d\u00fczeyine ula\u015ft\u0131. Bu, T\u00fcrkiye\u2019nin 2023 toplam ihracat rakam\u0131n\u0131 birka\u00e7 milyar dolar a\u015f\u0131yor.<\/span><\/p>

\u00a0<\/span><\/p>

ALTYAPI GEL\u0130\u015eT\u0130RME DESTE\u011e\u0130<\/span><\/strong><\/p>

Daha \u00f6nceki bir yaz\u0131da belirtti\u011fimiz gibi \u00c7in\u2019de devlet bu alandaki geli\u015fmeyi, do\u011frudan te\u015fviklerden \u00e7ok altyap\u0131 geli\u015ftirme yoluyla destekliyor. Devlet deste\u011finde geli\u015fen altyap\u0131 unsurlar\u0131ndan biri, s\u0131n\u0131r a\u015f\u0131r\u0131 e-ticaret pilot b\u00f6lgeleri. Bunlar, e-ticaret alan\u0131nda faaliyet g\u00f6steren \u00fcreticiler, e-ticaret platformlar\u0131, bilgi teknolojisi \u015firketleri, lojistik firmalar\u0131, finansal kurulu\u015flar\u0131n yak\u0131n temas i\u00e7inde faaliyet g\u00f6sterdikleri \u00fcr\u00fcn\/hizmet sa\u011flay\u0131c\u0131 \u00f6bekleri. \u00dclkenin e-ihracat\u0131n\u0131n geli\u015fmesinde \u00f6nemli bir rol oynayan devlet destekli bir di\u011fer olu\u015fum da yurtd\u0131\u015f\u0131 lojistik merkezleri. Bunlar, \u00fclke ihracat\u00e7\u0131 firmalar\u0131na \u00fcr\u00fcnlerini yurtd\u0131\u015f\u0131ndaki depolardatutup, h\u0131zl\u0131 bir \u015fekilde s\u00f6z konusu \u00fclkedeki al\u0131c\u0131lara ula\u015ft\u0131rma olana\u011f\u0131 veren merkezler. Merkezler bunu sa\u011flamak \u00fczere g\u00fcmr\u00fck i\u015flemlerini ger\u00e7ekle\u015ftirmek, \u00fcr\u00fcnleri depolamak, paketleyip al\u0131c\u0131lara g\u00f6ndermek, iade i\u015flemlerini ger\u00e7ekle\u015ftirmek gibi hizmetler veriyor. Bu, mallar\u0131n m\u00fc\u015fterilere h\u0131zl\u0131 ula\u015ft\u0131r\u0131lmas\u0131 ve hizmet kalitesinin art\u0131r\u0131lmas\u0131 yan\u0131nda birim ba\u015f\u0131na ta\u015f\u0131ma maliyetlerinin d\u00fc\u015f\u00fcr\u00fclmesini de sa\u011fl\u0131yor. \u00dclke y\u00f6netimi ge\u00e7ti\u011fimiz aylarda firmalar\u0131n yurtd\u0131\u015f\u0131ndaki bu t\u00fcr merkezlerin geli\u015ftirilmesi i\u00e7in sa\u011flanan finansman desteklerinin art\u0131r\u0131lmas\u0131na y\u00f6nelik yeni d\u00fczenlemeler a\u00e7\u0131klad\u0131.<\/span><\/p>

\u00a0<\/span><\/p>

\u00a0<\/span><\/p>

120 B\u0130N F\u0130RMA FAAL\u0130YETTE<\/span><\/strong><\/p>

\u00dclkenin e-ihracat\u0131n\u0131n geli\u015fiminde devletin deste\u011fi \u00f6nemliyse de daha b\u00fcy\u00fck rol\u00fc geli\u015fkin imalat sanayisi ve firmalar\u0131 oynuyor. e-ihracat alan\u0131nda faaliyet g\u00f6steren firmalar\u0131n say\u0131s\u0131 120 bin dolay\u0131na ula\u015fm\u0131\u015f bulunuyor. Bunlardan baz\u0131lar\u0131 d\u00fcnya pazarlar\u0131yla \u00c7in\u2019in \u00fcreticileri aras\u0131nda k\u00f6pr\u00fc olu\u015fturarak, e-ihracat\u0131n geli\u015fmesinde ana motor g\u00f6revi yap\u0131yor. \u00dclke \u00fcreticileri i\u00e7in yurtd\u0131\u015f\u0131 vitrini olu\u015fturmakla ba\u015flay\u0131p giderek t\u00fcm ihracat s\u00fcre\u00e7lerini onlar ad\u0131na ger\u00e7ekle\u015ftirmeye varan hizmetler sunan Alibaba gibi \u015firketlere, \u015fimdi bu rol\u00fc daha aktif oynayan firmalar kat\u0131ld\u0131. Shein ve Temu, sadece vitrin olu\u015fturmuyor, faaliyet g\u00f6sterdikleri \u00fclke t\u00fcketicilerinin ruhunu anlayarak b\u00fcy\u00fck bir h\u0131z ve hacimde \u00fcr\u00fcn tasarl\u0131yor, bunlar\u0131 pazarl\u0131yor, sipari\u015fleri \u00c7in\u2019deki \u00e7ok say\u0131daki \u00fcreticiye, \u00fcretim becerilerine g\u00f6re da\u011f\u0131t\u0131yor, \u00fcr\u00fcnlerin m\u00fc\u015fteriye ula\u015fmas\u0131yla ilgili s\u00fcre\u00e7leri y\u00fcr\u00fct\u00fcyor. \u015eirketlerin al\u0131\u015fveri\u015f uygulamalar\u0131n\u0131n ABD ve di\u011fer geli\u015fmi\u015f \u00fclkelerde en \u00e7ok indirilen uygulamalar s\u0131ralamalar\u0131nda genellikle ilk iki s\u0131rada olmas\u0131, bunlar\u0131n ba\u015far\u0131lar\u0131n\u0131n en iyi g\u00f6stergesini olu\u015fturuyor.<\/span><\/p>

\u00a0<\/span><\/p>

\u00a0<\/span><\/p>

ABD\u2019DEN EK VERG\u0130 S\u0130NYAL\u0130<\/span><\/strong><\/p>

Temu, k\u00fcresel olarak m\u00fc\u015fterilerine g\u00fcnde 400 bin paket yolluyor; bunlar\u0131n yar\u0131s\u0131 ABD\u2019ye gidiyor. Genel olarak da \u00c7in\u2019in\u00a0<\/span><\/p>

e-ihracat\u0131n\u0131n \u00fc\u00e7te birinin al\u0131c\u0131s\u0131n\u0131 ABD olu\u015fturuyor. ABD\u2019ye giren bu \u00fcr\u00fcnler, de\u011feri 800 dolar\u0131 a\u015fm\u0131yorsa g\u00fcmr\u00fck vergisinden muaflar. Trump y\u00f6netimi d\u00f6neminde \u00c7in mallar\u0131na getirilen y\u00fcksek ek g\u00fcmr\u00fck vergileri de bunlara uygulanm\u0131yor. Ge\u00e7ti\u011fimiz ay Biden y\u00f6netimince yap\u0131lan a\u00e7\u0131klamada, \u00fclkeye giren bu t\u00fcr paket say\u0131s\u0131n\u0131n, \u00e7o\u011fu \u00c7in\u2019den olmak \u00fczere y\u0131lda bir milyar adet d\u00fczeyine ula\u015ft\u0131\u011f\u0131, bunun \u00fclke \u00fcreticileriyle haks\u0131z rekabete yol a\u00e7mak ba\u015fta olmak \u00fczere sak\u0131ncalar\u0131 oldu\u011fu belirtilerek, \u00c7in\u2019den gelen, \u00f6nemli b\u00f6l\u00fcm\u00fc ek g\u00fcmr\u00fck vergisine tabi \u00fcr\u00fcnler i\u00e7eren paketlerin g\u00fcmr\u00fck vergisi muafiyetinden hari\u00e7 tutulmas\u0131na y\u00f6nelik bir s\u00fcre\u00e7 ba\u015flat\u0131ld\u0131\u011f\u0131 belirtildi. Ba\u015fka \u00fclkelerde de bu y\u00f6nde e\u011filimler ve giri\u015fimler bulunuyordu. ABD\u2019deki geli\u015fmeler daha yayg\u0131n bir harekete yol a\u00e7abilir ve \u00c7in\u2019in e-ihracat\u00e7\u0131lar\u0131n\u0131n i\u015fi, belki beraberinde di\u011fer \u00fclkelerinki de \u00f6n\u00fcm\u00fczdeki d\u00f6nemde zorla\u015fabilir.<\/span><\/p>

\u00a0<\/span><\/p>","slug":"cinin-e-ihracati-destekler-ve-kostekler","tags":null,"meta_title":null,"meta_description":null,"meta_keywords":null,"news_cover_min":"\/front\/uploads\/blog\/thumbnail\/1730667600jYiKDIbtaWyoRwC.webp","news_cover":null,"news_video_min":null,"news_video":null,"view_count":85,"cropped_1200x675":null,"user":{"id":2,"name":"FAT\u0130H","surname":"OKTAY","email":"ozansoy.tuna@akay.com","slug":"fatih-oktay","avatar":"\/front\/uploads\/avatar\/1733691600qSRn7kb3ZZVHU3t.webp","status":1,"role":1,"email_verified_at":null,"orde":null,"created_at":"2022-09-15T09:39:41.000000Z","updated_at":"2024-12-18T14:51:22.000000Z","seo_title":null,"seo_description":null},"translations":[{"id":57242,"is_featured":0,"is_amp":0,"is_ads":0,"ads_link":null,"post_id":57116,"locale":"tr","category_id":73,"title":"\u00c7in\u2019in e-ihracat\u0131: Destekler ve k\u00f6stekler","home_title":null,"sub_title":null,"slider_title":null,"slider_title_2":null,"slider_spot_title":null,"slider_spot_title_2":null,"subtitleuse":0,"description":"2023 y\u0131l\u0131 rakamlar\u0131, \u00c7in\u2019in e-ticarette i\u00e7eride de d\u0131\u015far\u0131da da h\u0131zl\u0131 geli\u015fimini s\u00fcrd\u00fcrd\u00fc\u011f\u00fcn\u00fc g\u00f6steriyor. Ama bu ABD\u2019de \u00fclke y\u00f6netiminin dikkatini \u00e7ekmi\u015f durumda ve \u00fclke e-ihracat\u0131 h\u0131zl\u0131 geli\u015fmesine ket vuracak yeni uygulamalarla kar\u015f\u0131la\u015facak g\u00f6r\u00fcn\u00fcyor.","content":"

fatih@fatihoktay.com<\/span><\/strong><\/p>


<\/p>

Ge\u00e7ti\u011fimiz y\u0131l \u00c7in\u2019de t\u00fcketici e-ticaret harcamalar\u0131, \u00f6nceki y\u0131la g\u00f6re y\u00fczde 11 artarak 2.2 trilyon ABD dolar\u0131 tutar\u0131na ve toplam t\u00fcketim harcamalar\u0131n\u0131n yakla\u015f\u0131k \u00fc\u00e7te biri d\u00fczeyine ula\u015ft\u0131. Kar\u015f\u0131la\u015ft\u0131r\u0131rsak, ABD\u2019de ayn\u0131 y\u0131l t\u00fcketici e-ticaret harcamalar\u0131n\u0131n tutar\u0131 1.1 trilyon dolard\u0131 ve bunlar toplam t\u00fcketici harcamalar\u0131n\u0131n y\u00fczde 15\u2019ini olu\u015fturuyordu. Yani ABD\u2019de e-ticaret t\u00fcketici harcamalar\u0131 tutar olarak da oran olarak da \u00c7in\u2019dekinin yar\u0131s\u0131 kadard\u0131. Ayn\u0131 y\u0131l e-ihracat ise daha da b\u00fcy\u00fck h\u0131zla, y\u00fczde 20 artarak 258 milyar dolar d\u00fczeyine ula\u015ft\u0131. Bu, T\u00fcrkiye\u2019nin 2023 toplam ihracat rakam\u0131n\u0131 birka\u00e7 milyar dolar a\u015f\u0131yor.<\/span><\/p>

\u00a0<\/span><\/p>

ALTYAPI GEL\u0130\u015eT\u0130RME DESTE\u011e\u0130<\/span><\/strong><\/p>

Daha \u00f6nceki bir yaz\u0131da belirtti\u011fimiz gibi \u00c7in\u2019de devlet bu alandaki geli\u015fmeyi, do\u011frudan te\u015fviklerden \u00e7ok altyap\u0131 geli\u015ftirme yoluyla destekliyor. Devlet deste\u011finde geli\u015fen altyap\u0131 unsurlar\u0131ndan biri, s\u0131n\u0131r a\u015f\u0131r\u0131 e-ticaret pilot b\u00f6lgeleri. Bunlar, e-ticaret alan\u0131nda faaliyet g\u00f6steren \u00fcreticiler, e-ticaret platformlar\u0131, bilgi teknolojisi \u015firketleri, lojistik firmalar\u0131, finansal kurulu\u015flar\u0131n yak\u0131n temas i\u00e7inde faaliyet g\u00f6sterdikleri \u00fcr\u00fcn\/hizmet sa\u011flay\u0131c\u0131 \u00f6bekleri. \u00dclkenin e-ihracat\u0131n\u0131n geli\u015fmesinde \u00f6nemli bir rol oynayan devlet destekli bir di\u011fer olu\u015fum da yurtd\u0131\u015f\u0131 lojistik merkezleri. Bunlar, \u00fclke ihracat\u00e7\u0131 firmalar\u0131na \u00fcr\u00fcnlerini yurtd\u0131\u015f\u0131ndaki depolardatutup, h\u0131zl\u0131 bir \u015fekilde s\u00f6z konusu \u00fclkedeki al\u0131c\u0131lara ula\u015ft\u0131rma olana\u011f\u0131 veren merkezler. Merkezler bunu sa\u011flamak \u00fczere g\u00fcmr\u00fck i\u015flemlerini ger\u00e7ekle\u015ftirmek, \u00fcr\u00fcnleri depolamak, paketleyip al\u0131c\u0131lara g\u00f6ndermek, iade i\u015flemlerini ger\u00e7ekle\u015ftirmek gibi hizmetler veriyor. Bu, mallar\u0131n m\u00fc\u015fterilere h\u0131zl\u0131 ula\u015ft\u0131r\u0131lmas\u0131 ve hizmet kalitesinin art\u0131r\u0131lmas\u0131 yan\u0131nda birim ba\u015f\u0131na ta\u015f\u0131ma maliyetlerinin d\u00fc\u015f\u00fcr\u00fclmesini de sa\u011fl\u0131yor. \u00dclke y\u00f6netimi ge\u00e7ti\u011fimiz aylarda firmalar\u0131n yurtd\u0131\u015f\u0131ndaki bu t\u00fcr merkezlerin geli\u015ftirilmesi i\u00e7in sa\u011flanan finansman desteklerinin art\u0131r\u0131lmas\u0131na y\u00f6nelik yeni d\u00fczenlemeler a\u00e7\u0131klad\u0131.<\/span><\/p>

\u00a0<\/span><\/p>

\u00a0<\/span><\/p>

120 B\u0130N F\u0130RMA FAAL\u0130YETTE<\/span><\/strong><\/p>

\u00dclkenin e-ihracat\u0131n\u0131n geli\u015fiminde devletin deste\u011fi \u00f6nemliyse de daha b\u00fcy\u00fck rol\u00fc geli\u015fkin imalat sanayisi ve firmalar\u0131 oynuyor. e-ihracat alan\u0131nda faaliyet g\u00f6steren firmalar\u0131n say\u0131s\u0131 120 bin dolay\u0131na ula\u015fm\u0131\u015f bulunuyor. Bunlardan baz\u0131lar\u0131 d\u00fcnya pazarlar\u0131yla \u00c7in\u2019in \u00fcreticileri aras\u0131nda k\u00f6pr\u00fc olu\u015fturarak, e-ihracat\u0131n geli\u015fmesinde ana motor g\u00f6revi yap\u0131yor. \u00dclke \u00fcreticileri i\u00e7in yurtd\u0131\u015f\u0131 vitrini olu\u015fturmakla ba\u015flay\u0131p giderek t\u00fcm ihracat s\u00fcre\u00e7lerini onlar ad\u0131na ger\u00e7ekle\u015ftirmeye varan hizmetler sunan Alibaba gibi \u015firketlere, \u015fimdi bu rol\u00fc daha aktif oynayan firmalar kat\u0131ld\u0131. Shein ve Temu, sadece vitrin olu\u015fturmuyor, faaliyet g\u00f6sterdikleri \u00fclke t\u00fcketicilerinin ruhunu anlayarak b\u00fcy\u00fck bir h\u0131z ve hacimde \u00fcr\u00fcn tasarl\u0131yor, bunlar\u0131 pazarl\u0131yor, sipari\u015fleri \u00c7in\u2019deki \u00e7ok say\u0131daki \u00fcreticiye, \u00fcretim becerilerine g\u00f6re da\u011f\u0131t\u0131yor, \u00fcr\u00fcnlerin m\u00fc\u015fteriye ula\u015fmas\u0131yla ilgili s\u00fcre\u00e7leri y\u00fcr\u00fct\u00fcyor. \u015eirketlerin al\u0131\u015fveri\u015f uygulamalar\u0131n\u0131n ABD ve di\u011fer geli\u015fmi\u015f \u00fclkelerde en \u00e7ok indirilen uygulamalar s\u0131ralamalar\u0131nda genellikle ilk iki s\u0131rada olmas\u0131, bunlar\u0131n ba\u015far\u0131lar\u0131n\u0131n en iyi g\u00f6stergesini olu\u015fturuyor.<\/span><\/p>

\u00a0<\/span><\/p>

\u00a0<\/span><\/p>

ABD\u2019DEN EK VERG\u0130 S\u0130NYAL\u0130<\/span><\/strong><\/p>

Temu, k\u00fcresel olarak m\u00fc\u015fterilerine g\u00fcnde 400 bin paket yolluyor; bunlar\u0131n yar\u0131s\u0131 ABD\u2019ye gidiyor. Genel olarak da \u00c7in\u2019in\u00a0<\/span><\/p>

e-ihracat\u0131n\u0131n \u00fc\u00e7te birinin al\u0131c\u0131s\u0131n\u0131 ABD olu\u015fturuyor. ABD\u2019ye giren bu \u00fcr\u00fcnler, de\u011feri 800 dolar\u0131 a\u015fm\u0131yorsa g\u00fcmr\u00fck vergisinden muaflar. Trump y\u00f6netimi d\u00f6neminde \u00c7in mallar\u0131na getirilen y\u00fcksek ek g\u00fcmr\u00fck vergileri de bunlara uygulanm\u0131yor. Ge\u00e7ti\u011fimiz ay Biden y\u00f6netimince yap\u0131lan a\u00e7\u0131klamada, \u00fclkeye giren bu t\u00fcr paket say\u0131s\u0131n\u0131n, \u00e7o\u011fu \u00c7in\u2019den olmak \u00fczere y\u0131lda bir milyar adet d\u00fczeyine ula\u015ft\u0131\u011f\u0131, bunun \u00fclke \u00fcreticileriyle haks\u0131z rekabete yol a\u00e7mak ba\u015fta olmak \u00fczere sak\u0131ncalar\u0131 oldu\u011fu belirtilerek, \u00c7in\u2019den gelen, \u00f6nemli b\u00f6l\u00fcm\u00fc ek g\u00fcmr\u00fck vergisine tabi \u00fcr\u00fcnler i\u00e7eren paketlerin g\u00fcmr\u00fck vergisi muafiyetinden hari\u00e7 tutulmas\u0131na y\u00f6nelik bir s\u00fcre\u00e7 ba\u015flat\u0131ld\u0131\u011f\u0131 belirtildi. Ba\u015fka \u00fclkelerde de bu y\u00f6nde e\u011filimler ve giri\u015fimler bulunuyordu. ABD\u2019deki geli\u015fmeler daha yayg\u0131n bir harekete yol a\u00e7abilir ve \u00c7in\u2019in e-ihracat\u00e7\u0131lar\u0131n\u0131n i\u015fi, belki beraberinde di\u011fer \u00fclkelerinki de \u00f6n\u00fcm\u00fczdeki d\u00f6nemde zorla\u015fabilir.<\/span><\/p>

\u00a0<\/span><\/p>","slug":"cinin-e-ihracati-destekler-ve-kostekler","orjinalimage":"\/front\/uploads\/blog\/thumbnail\/1730667600jYiKDIbtaWyoRwC.webp","news_cover_min":"\/front\/uploads\/blog\/thumbnail\/1730667600jYiKDIbtaWyoRwC.webp","news_cover":null,"news_video_min":null,"news_video":null,"cropped_638x552":null,"cropped_310x208":null,"cropped_416x247":null,"cropped_197x247":null,"cropped_416x600":null,"cropped_1200x675":null,"tags":null,"meta_title":null,"meta_description":null,"meta_keywords":null,"view_count":85,"yt":0,"ytid":"","ytimage":null,"imgdate":"2024-12-04 13:01:52","cuff_cover":null,"cropped_358x214":null,"cropped_842x474":null}]}}